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Why Blogging is Important Online & in the Real World

We all hear “content is king,” but what does that mean? How can producing a blog be helpful in the online world, and more importantly in the real world? Having content on your website does many things, and whether you start by writing one blog article, or by expanding your website content once a week, once a month, or you’re really looking at content for the first time, we hope you’ll jump on the band wagon.

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Email Marketing + Social Media = Success

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How Different Generations use the Web

There is no arguing that the internet serves to fill a variety of different holes in people’s lives. As the internet savvy age group grow older, and people online are getting increasingly younger it has become very important to identify  demographics in order to reach the right audience. One well known organization that conducts internet […]

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5 Social Media Myths that Should be Debunked

There are a lot of people, companies, and websites (including us here at SCM) giving out A LOT of information on how to market successfully on the internet. Of course some of it is bad, but most of it is good (like ours). However, that does not stop the spread of some myths from becoming […]

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How Linkedin Works (Infographic)

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Dr. Pepper's Mothers Day post

“Doing it Right” utilizing Facebook’s Share.

While we have all seen the Memes that get circulated through facebook on a wave of “shares.” Companies are starting to adopt the viral attitude and some Facebook savvy companies have started creating posts for individuals to share in a more meaningful way. The most recent holiday that we saw this fun use of the […]

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Which Top Retailers Use Social Media

We love infographics here at SoCal Marketing Services. This one is especially great showing which top retailers use Social Media and giving some pretty sweet stats to go along with it. Thanks to and for provide the info. Click the image to zoom in.  

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What is Klout?

  Originally launched in late 2009,, is a company that provides feedback on individual users and company brand’s social media network influence. It uses a sophisticated algorithm that takes in account one’s use of social networks, including Facebook, Twitter, and Google+ among others, and provides a Klout Score out of 100. A individual’s or […]

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Facebook Timeline For Businesses

A couple of months ago, Facebook made its newest platform, Facebook Timeline, available to fan and business pages. It represented a fundamental shift in the design of the pages, what information was capable for businesses to share, and how user interact with brands. No longer will Facebook pages contain tabs, rather businesses have to develop […]

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Utilizing Pinterest for Marketing

Pinterest is hot right now, hot like a volcano. According to research Pinterest has in the ballpark of 4 million unique visitors a day and is the third most popular social media network today, beating out both Linkedin and Google+. Pinterest operates as a pinboard sharing platform. Where users can ‘pin’ their favorite images of […]

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